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“A never-ending passion for cycling.”
Our story begins in 2013. A passion for cycling races and graphic design join in a rough idea and a first print. The Vandal was born. At the beginning of that year we came up with a first pair of t-shirts completely inspired by the race and the bike. We took the plunge and visisted some popups and bike shops in the neighborhood. To our surprise, it was an immediate modest success. Since then, we have put a lot of work into expanding our dealer network at home and abroad and we're working together with more than 50 active dealers from Flanders to Curaçao.
Our dream is to have a dealer in every European capital and to be present on every continent to spread our passion for the bicycle! Our first webshop saw the light in 2014. We are now on the 4th update of our online store and it has become more than a full-fledged sales channel.
Since 2014 we have been releasing an autumn/winter and a spring/summer collection. We expand this through multiple limited editions and capsule collections throughout the year. The collections include shirts, sweaters and accessories for men, women and kids for, during and after cycling.
We also release a unique cycling kit every year.
From day 1 we have pursued an ecological way of working. The textiles we use are always 100% organic, ecological and fair wear or recycled and supported with the necessary certificates of Fair Wear and the GOTS labels. The printing is done in our own studio in Borgerhout or by our local partners. We also produce 100% own shirts in Portugal, under the same Fair Wear conditions. All of this is essential to us. Even our packaging material meets our strict requirements. For example, we rarely if ever work with plastic but with easily recyclable materials. Wash cool, line dry and don't tumble dry are therefore slogans you will find in all our shipping boxes.
Over the years we have made many new connections in cycling that have often led to very nice collaborations. For example, we were the casual clothing partner of Team Veranda Willems - Crelan for two seasons. Wout van Aert, the team's lead rider, was on the podium of the almost every cyclocross race with our podium cap. This came to a personal high point when he took the podium in his first Strade Bianche, wearing our cap. It formed the basis for a further collaboration between The Vandal and Wout and his wife Sarah.
The Vandal is also the official partner of Belgian Cycling. In collaboration we make a collection for the fans of the Belgian national cycling team that we sell exclusively in our shop or through our retailer partners.
In 2020, we have also entered into a partnership with current world champion Julian Alaphilippe. We also made a merchandise collection for him that has just that little more than the average fan gear. In addition to designing in consultation with Julian himself, we also take care of all logistics for his shop.
I started The Vandal in the fall of 2012 (officially this became 2013). Before this I had been restoring old racing frames for a while, which I sandblasted and then painted in an unorthodox creative way, for example the Gazetto Dello Sport bicycle (currently in Manuvel in Lier, and the polkadot bicycle that you can find in our workshop), but also with graphic design. These 2 passions have ensured that The Vandal has grown into the full-fledged clothing brand that it is today. My love for the bicycle was developed by my grandfather. On his lap I got to know races like the Ronde and the Tour and riders like Museeuw, Indurain and Röminger. That interest soon blossomed into a passion for both cycling and racing. When I was 16, I built my first real racing bike from old, secondhand parts and we were off! In addition to cycling trips all over Europe, Morocco and Thailand, I also try to grind my kilometers every year, on the gravel, mountain and racing bike. For example, LBL is on the program every year, just like a 5-day MTB weekend with the boys and I am not averse to the longer gravel rides or canal blasts with TEAM O.M.
Nickname: El Diablo De La Montagne
Favorite cycling race: De Ronde Van Vlaanderen
Ultimate rider: VDB
Favorite The Vandal item: YeYo Cycling Kit
Most beautiful race: Tour of Flanders
Ultimate driver: WVA
Favorite The Vandal item: Lumberjack
For as long as I can remember, Monday was the end of the sports weekend. Christmas has fallen on the fourteenth Sunday of the year for years in my opinion, and should Rwanda be a little closer, the vacation destination for 2025 had already been chosen. In short, racing is much more than a pastime to me.
So when The Vandal was looking for an additional teammate at the end of 2021, I didn't hesitate for long to join the peloton. A great opportunity to get to know the world of racing closer.
My duties at the Vandal are very diverse. Logistics, production, design, social media. I help the team where needed!
On weekends I tinker with my bikes as much as possible. On Sundays, first grind miles myself and then plop in the couch with the race on TV.
Six years ago now, so to speak, fate brought Toon and his The Vandal my way. We did know each other long before that from scouts and mutual friends. I began to relieve Toon of some tasks such as social media and making webshop orders during his vacation. In the meantime, we have crossed many waters together, or maybe we have survived many races! For me, racing is nostalgia and camaraderie. Watching racing together and the emotions that come with it is one of the more beautiful things in life. Watching Tom Boonen lose on the velodrome in Paris-Roubaix was an experience I shared with my best friends and will always remember.
Favorite cycling race: Strade Bianche
Ultimate rider: Tom Boonen
Favorite The Vandal item: Sofa Coureur jogging trousers
Favorite cycling race: Paris-Roubaix
Ultimate rider: Tom Boonen
Favorite The Vandal item: The VDB T-shirt
In 2019 I was in the second year of my bachelor in communications, I spent 2 months as an intern at The Vandal. It were 2 months full of passion for cycling. Currently I am responsible for all French communication. My grandfather has been organizing newbies races for 50 years. So I really grew up in the world of cycling. Over the years, cycling has become a real passion. I am only 21 years old, so I have grown with Tom Boonen's performances. For me he is (for now) the best rider of the 21st century. If I have to choose a race, it is without a doubt, Paris-Roubaix. Those cobblestone sections are just legendary and it's the course I've been waiting for all year round.
My best cycling memory is on April 8, 2012. When Tom Boonen arrived alone in Roubaix after a long solo. I was in the velodrome the moment he arrived. I have never found this feeling since then.
As far as I can remember, racing and cycling in general has been with us since we were kids. The race was always on during spring and especially the Tour. Especially with the latter, on the one hand for the sport and on the other hand for the magnificent environment of France, where I love to go cycling in the summer. Apart from cycling and tinkering with bikes myself, MotoGP, bouldering and running are of vital importance to me 🙂 the more action the better. You automatically come across The Vandal when you are busy with cycling and that is how I heard about a vacancy through my local bike store, so I flew in without hesitation, because the love for the (race) bike is never far away!
Most beautiful race: Paris- Roubaix
Ultimate rider: Philippe Gilbert
Favorite The Vandal item: The Hell T-shirt
Tour of Flanders & Paris Roubaix
Ultimate rider: Tom Boonen
Favorite The Vandal item:
Sofa driver sweatpants & Adventure bodywarmer (and then the combination)
In my junior years I raced for several years and always had the passion and love for cycling. When I suffered back injuries due to 2 heavy falls in the juniors, I knew that a professional career was out of the question and decided to focus on my studies, international business. During my studies, I decided to stay in the cycling industry and have been fortunate to work for some of the leading companies within the industry. When I heard Toon's vision and growth plans, we decided to work together. Thus, since the end of 2021, we have been working together to further put The Vandal on the map internationally and nationally.
My love for cycling began as a little boy, watching the TDF, then riding the race with the comrades in the neighborhood. Cycling meant freedom and camaraderie. Never a dull moment on the bike and sometimes making each other suffer.